http://www.seotoknow.com Our way of keeping up with the constant Web 2.0 changes. Sat, 24 Jan 2009 17:27:44 +0000 http://backend.userland.com/rss092 en Adding a search box to your site not only offers your visitors an important ease-of-use feature, but provides you, the site owner, with powerful insight into what your visitors really expect from your site. If you don't have a search box on your site, you might consider using the Google Custom ... http://www.seotoknow.com/?p=683 Regardless of the year or economic climate, it's always been important to optimize the return on your advertising investment--but now it's more important than ever. Google Analytics specializes in providing you with the metrics you need to make informed advertising decisions. By linking your Google AdWords and Analytics accounts, you can optimize your ... http://www.seotoknow.com/?p=681 We're happy when we can help YouTube users enjoy the content they love, and we're happy when we can help our partners build their businesses online – but we're happiest when we can do both. That's why last year we launched our eCommerce platform for YouTube, which allows users to easily "click-to-buy" products ... http://www.seotoknow.com/?p=679   At Live Search, one of the most common questions we receive from our peers at microsoft.com and msn.com is how to optimize their sites for search. But microsoft.com is unlike most other sites on the Internet. It is huge, containing millions of URLs, and is growing all the time. However, ... http://www.seotoknow.com/?p=677  In the spirit of the holidays, we would like to offer tips on how to increase visibility into your e-commerce performance and your advertising spend using Google Analytics. For many, seasonality influences purchasing decisions and affects business revenues. Analytics can help keep a close eye on your advertising spend and ... http://www.seotoknow.com/?p=669 Submitting a Sitemap to Google just became even easier. No longer do you have to specify the Sitemap file type—we'll determine the type of data you're submitting automatically. Let's take a quick look at the kinds of Sitemap files we support as well as the ways they can be submitted ... http://www.seotoknow.com/?p=665 By now, you've probably noticed the account management pages you see when you log into your Google Analytics account. The pages have been updated to provide you with easier access and monitoring capabilities to your accounts and profiles. Now it's easier to manage and monitor your accounts and profiles, and ... http://www.seotoknow.com/?p=658 It's Google's mission to organize the world's information and make it readily available to all; as a web publisher, one of your goals may also be to make sure your content is readily available to all. We've recently taken steps to help you grow your site's traffic: we updated our ... http://www.seotoknow.com/?p=654 We know many of you enjoy using Twitter to see what people are talking about and to let others know what you've been up to, whether it's sharing a YouTube video or checking in on your friend's tweets. To help you and your Twitter network stay connected no matter where ... http://www.seotoknow.com/?p=652 When we launched additional enterprise class features in October, we created a few short videos to help people get started using the features. Your feedback on these videos and their popularity (over 70,000 views so far) has inspired us to create more educational videos. Today, we're pleased to announce the Google Analytics Channel on YouTube, ... http://www.seotoknow.com/?p=648 We’ve just launched a mobile version of Delicious. You can find it athttp://m.delicious.com. This is a beta and represents our first real dabbling in mobile browsing, so we’ve started conservatively. The site is designed to work on as many devices as possible, although YMMV. Delicious Mobile enables you to sign into ... http://www.seotoknow.com/?p=646 As many of you know, we're constantly evaluating our AdWords program policies to keep them current and effective. This means making changes from time to time by either adding new policies, such as the endangered species policy, or updating existing policies, such as the Display URL policy. This fall, we changed ... http://www.seotoknow.com/?p=644 One of the many useful features of Webmaster Tools is the ability to adjust settings for your site, such as crawl rate or geographic target. We've been steadily adding settings over time and have now gotten to the point where they merit their own page. That's right, Webmaster Tools now ... http://www.seotoknow.com/?p=632 We've upgraded the crawl rate setting in Webmaster Tools so that webmasters experiencing problems with Googlebot can now provide us more specific information. Crawl rate for your site determines the time used by Googlebot to crawl your site on each visit. Our goal is to thoroughly crawl your site (so your pages ... http://www.seotoknow.com/?p=634 We're pleased to share that Google Friend Connect is now available in beta to any webmaster looking to add a "dash of social" to his or her site. This service lets webmasters add social features to their sites by simply copying and pasting a few snippets of code — no ... http://www.seotoknow.com/?p=630 We're happy to announce a couple of new changes to your YouTube channels, based on the feedback and suggestions you've given to us.  The first is the creation of a "Recent Activity" box on your YouTube channel. This box will provide your viewers with a snapshot of recent changes you've made ... http://www.seotoknow.com/?p=628 Over the summer we announced an extension of Facebook Platform called Facebook Connect.Facebook Connect makes it easier for you to take your online identity with you all over the Web, share what you do online with your friends and stay updated on what they're doing. You won't have to create separate accounts for ... http://www.seotoknow.com/?p=636 Last week, we posted about recent improvements we've made to the display ad builder. Now we'd like to share some best practices for using the tool. Hopefully these tips will help you get off to a running start with your new display campaigns: Customize your ads to make them stand out. Here are some ways you can ... http://www.seotoknow.com/?p=626 In August, we shipped the largest update to Live Search Webmaster Center tools since we launched the site over a year ago. In that update, we committed that we would continue to bring you important updates and resources designed to make your life as a site owner easier. Today, we ... http://www.seotoknow.com/?p=623 Have you ever wanted to mark up Google search results? Maybe you're an avid hiker and the trail map site you always go to is in the 4th or 5th position and you want to move it to the top. Or perhaps it's not there at all and you'd like ... http://www.seotoknow.com/?p=617 We recently announced the launch of AdWords display ad builder, and now we've made it more widely available and easier to use. Display ad builder is a tool that lets you create and customize display ads, allowing you to easily expand your AdWords campaigns beyond text advertising. We've had an ... http://www.seotoknow.com/?p=619 Sharing on Facebook isn't just about family news or vacation pictures; it's also about your favorite stores and restaurants, helping you and your friends find great new choices and resources. It's also an important part of how a young business gets established. Earlier this week, I had the opportunity to ... http://www.seotoknow.com/?p=621 You asked for it, so here it is. We're happy to announce that in the latest update to Google Sync for BlackBerry, we've added two-way contacts synchronization. This new functionality will enable you to sync your handheld's built-in address book with your Gmail contacts. This all happens in the background ... http://www.seotoknow.com/?p=615 If you are going to use Twitter, here is a great video to watch. httpv://www.youtube.com/watch?v=YI2fPBkDMfs http://www.seotoknow.com/?p=613 Want to improve the relevance of your landing page without changing so much as a period? Improve the quality of your paid search ad. I’ll admit there doesn’t seem a direct causal connection between the perceived relevance of your landing page and the quality of your search ad. That’s why Microsoft ... http://www.seotoknow.com/?p=609 This is the final video installment in our three-part series on Optimisation Essentials for AdSense for content. We've covered the best-performing ad unit sizes and taken a look at how to design your ad units for good-looking ads. However, even if you have large, well-designed ad units, they won't perform ... http://www.seotoknow.com/?p=599 Keyword targeting can sometimes feel like a guessing game. Potential customers are performing hundreds of millions of searches on Google, most of which you don't even know about. With so many searches, you have to guess which ones might be relevant for each of your landing pages, and hope you ... http://www.seotoknow.com/?p=593 Casually, you mentioned, over and over, again and again, at every conference and tradeshow where we met you, that advanced segmentation was a feature you'd love to see in Google Analytics. You shared your segmentation wishlist, and we found that after you showed us, we started dreaming about it too. ... http://www.seotoknow.com/?p=591 Customers today demand speed. Waiting around is so, well, yesterday -- as so many of the things we used to have to wait for are now at our fingertips online. We can read up to the minute news, get directions, and find the answers to our most pressing questions simply ... http://www.seotoknow.com/?p=611 Since we launched enhanced indexing with the Custom Search platform earlier this year, webmasters who submit Sitemaps to Webmaster Tools get special treatment: Custom Search recognizes the submitted Sitemaps and indexes URLs from these Sitemaps into a separate index for higher quality Custom Search results. We analyze your Custom Search ... http://www.seotoknow.com/?p=603 Webmasters often ask us at conferences or in the Webmaster Help Group, "What are some simple ways that I can improve my website's performance in Google?" There are lots of possible answers to this question, and a wealth of search engine optimization information on the web, so much that it ... http://www.seotoknow.com/?p=605 The video below is the second in our "Optimisation Essentials" series, demonstrating our top three tips for maximising your AdSense for Content performance. Last week, we reinforced the importance of bigger ad units. This week, we're showcasing how a better ad unit design can result in improved AdSense performance. httpv://www.youtube.com/watch?v=2SPctunvWhU *Please note ... http://www.seotoknow.com/?p=597 We recently released new installation packages for Google Maps for mobile in enterprises. These new packages allow IT managers to make Google Maps for mobile, with new features such as Street View and transit directions, available to corporate BlackBerry users. While this blog tends to focus on consumer applications of Google ... http://www.seotoknow.com/?p=607 Ad testing lets you see which ads perform better How do you know if your ads are working for you? It’s pretty simple — Sponsored Search’s ad testing feature compares the performance of two ads and tells you which one is doing better. Many marketers know this function by its nickname, “A/B ... http://www.seotoknow.com/?p=572 You don't have to be on the YouTube site to watch videos. The YouTube player can be added to virtually any website, giving website creators and web surfers infinite access to the YouTube library. With close to 44 percent of our users watching embedded videos, we're committed to constantly refining ... http://www.seotoknow.com/?p=570 AdSense for content is the bread and butter of many of our publishers, and we often receive requests to recommend strategies to improve AdSense performance on publisher sites. While we refer to this as 'optimisation', we understand that this term can make the process sound more difficult than it really ... http://www.seotoknow.com/?p=595 We've always emphasized the importance of submitting high-quality product feeds to Google Product Search. This means submitting accurate, up-to-date product information in the form of attributes, as well as abiding by best practices for formatting these attributes. Doing so goes a long way toward helping shoppers find your items more ... http://www.seotoknow.com/?p=568 The AdSensePro team would like to cordially invite you to the opening of our new English AdSense Help Forum. We hope that by now you've found the AdSense Help Forum to be the best place to ask questions and share tips with other AdSense publishers. We've been listening to your feedback ... http://www.seotoknow.com/?p=564 We're always working on improvements that will help us show the most relevant ads to our searchers, and we're excited to tell you that we'll soon introduce two changes designed to enhance how we calculate Quality Score and rank ads. The first change helps better evaluate the precise quality of ... http://www.seotoknow.com/?p=566 One of our favorite and most useful posts from last year was an in-depth look at cost-per-click behavior during the 2006 holiday season by none other than Google's Chief Economist, Hal Varian. In the post Hal explained how CPC's and CPA's (cost-per-actions) vary over time to affect advertisers' ROI. This year ... http://www.seotoknow.com/?p=556 Yahoo! shares tips on keyword management Do you like to listen to good advice, instead of just reading it? Whether you’re a seasoned search marketing expert or just starting out with your Sponsored Search campaign, a new free podcast provides useful info that can help you reach your business goals. Our own ... http://www.seotoknow.com/?p=558 We've received some feedback from Google Product Search merchants asking for more direction on which values to include for the product_type attribute. We listened to your feedback, and today we're unveiling our new categorization system that you can use for describing the product type of your items. Product_type is an ... http://www.seotoknow.com/?p=554 Here in AdSense, we’re big on data. From spreadsheets and graphs to weekly reports and metrics, we constantly turn to numbers when running our business. In a similar vein, we've heard your requests for more data to help you run your AdSense websites, which is why we’re excited to announce ... http://www.seotoknow.com/?p=551 Over the past year, our team has been gathering a feature wish list from you, our customers. We also asked experts in the web analytics industry and listened to customers of other analytics tools to find out what additional functionality they would like to see added to Google Analytics to ... http://www.seotoknow.com/?p=549 Tax and shipping estimation is one of the features most commonly asked for by shoppers on Google Product Search. Today, I’m happy to announce that you can now submit tax and shipping information for your products via your Google Base account. We'll soon be displaying this information on Google Product ... http://www.seotoknow.com/?p=547 Recently, the AdWords Help Forum started posting weekly tips to help advertisers improve their campaigns. This got us thinking... why not share the love with our blog readers? In this spirit, we'll periodically share some of these tips and tricks with you, covering everything from new tools to optimization strategies. Today, ... http://www.seotoknow.com/?p=543 Today we're going back to basics. We'll be answering the question: What is a website? ...Okay, not exactly. But we will be looking into what a "website" means in the context of Webmaster Tools, what kind of sites you can add to your Webmaster Tools account, and what data you can get from ... http://www.seotoknow.com/?p=539 Now you can geo-target users at country, city or ZIP code level Where are your people? And more importantly, are they finding you?  Knowing your ads show up for the right people in the right places is crucial, especially when your business only caters to a specific area. You may already ... http://www.seotoknow.com/?p=545   Last month my colleague Libby Thomas wrote an introduction to Dynamic Text Insertion. You may remember she mentioned that a study has shown that inserting the exact keyword into a paid listing improves CTR by 38% on average. Keyword Insertion With adCenter, the easiest way to include the search term is through {keyword} insertion. ... http://www.seotoknow.com/?p=541 For many of you the fourth quarter is the busiest and biggest season, and in this economy analytics are more important than ever. With holiday traffic starting in November and peaking in early-December, now is the time to make sure your site is in the best shape to maximize holiday ... http://www.seotoknow.com/?p=532 Have you ever wondered how to target by country and city (geo-targeting) or even by anotherlanguage and market (language and market distribution)? Do you feel confused about geo-targeting or language and market distribution choices? If any of these questions resonate with you, read on. Distribution by language and market and geographic ... http://www.seotoknow.com/?p=534   Today, we're happy to announce that we're turning on Citysearch and Zagat SearchMonkeyapplications for all users. Together with the Yelp and Yahoo! Local Enhanced Results, as well as theYahoo! Shortcut at the top of the search page, finding local businesses on Yahoo! Search is faster and more intuitive than ever before. For example, Citysearch's app provides ratings, hours of operation, ... http://www.seotoknow.com/?p=523 Recently we've seen more websites get hacked because of various security holes. In order to help webmasters with this issue, we plan to run a test that will alert some webmasters if their content management system (CMS) or publishing platform looks like it might have a security hole or be ... http://www.seotoknow.com/?p=513 We're happy to let you know that we've changed the way your Campaign Summary and Ad Group Summary pages present statistics in order to give you additional level of detail into your campaign performance. Previously, these pages divided statistics into two categories: search, which included Google and search partners, and the content ... http://www.seotoknow.com/?p=519 We're always looking for new ways to help educate our fellow webmasters. While you may already be familiar with Webmaster Tools, Webmaster Help Discussion Groups, this blog, and our Help Center, we've added another tutorial to help you understand how Google works. Hence we've made this video of a soon-to-come presentation titled "Google ... http://www.seotoknow.com/?p=511   Hi all - Later today Digg will be undergoing some significant updates, but upon first glance, it may seem that nothing has changed. That’s because the changes included in the coming release are 100% under the hood. For the last few months, Digg’s developers have been heads down scrubbing, cleaning, porting ... http://www.seotoknow.com/?p=515 Today we released the AdWords display ad builder, which lets you create professional-looking display ads in AdWords without needing to hire a designer or start from scratch. If you've wanted to expand beyond your text ad campaigns, or if you've been looking for an easier way to build display ads, ... http://www.seotoknow.com/?p=517 Google Analytics is full of insights that can benefit your AdWords account, and your business. To help you make the most of this information, we've started an introductory video series called“Google Analytics in 60 Seconds.” The first two videos explain two easy ways to refine your targeting. You can find them ... http://www.seotoknow.com/?p=500 by Inside AdSense Team Do you frequently log in to your account to check your stats? We've heard from some publishers that they check their accounts every hour, or even multiple times an hour, and we're definitely happy to see your enthusiasm for the program! (For all of our blog veterans reading ... http://www.seotoknow.com/?p=508 by Maile Ohye When webmasters put content out on the web it's there for the world to see. Unfortunately, most content on the web is only published in a single language, understandable by only a fraction of the world's population.  In a continued effort to make the world's information universally accessible, Google Translate has a ... http://www.seotoknow.com/?p=506 We're excited to announce that the Conversion Optimizer is now available to many more campaigns. Any campaign using AdWords Conversion Tracking with at least 50 conversions in the last 30 days is now eligible to use the Conversion Optimizer. Additionally, thanks to improved technology, the Conversion Optimizer now delivers better performance overall.     The ... http://www.seotoknow.com/?p=504 The Webmaster Tools GData API has been updated to allow you to get even more out of Webmaster Tools, such as setting a geographic location or your preferred domain. For those of you that aren't familiar with GData, it's a protocol for reading and writing data on the web. GData makes it very easy to communicate ... http://www.seotoknow.com/?p=502   Folks who use m.twitter.com to access Twitter on a mobile browser have long lamented the lack of replies. Today we're happy to say that @replies can be accessed via the mobile site. There's a link at the bottom of your timeline and here's a hint: you can just hit the ... http://www.seotoknow.com/?p=435 dvertising formats, rather than marketers concentrating on just one channel. It’s certainly not a new idea - after all, as consumers we're exposed to many different media every day and, more pertinently, when making decisions on what to buy; so it makes sense that the best advertising campaigns are those that present us ... http://www.seotoknow.com/?p=498 These subtle changes are designed to lead to better Content Match performance Sometimes a product launch is big, like our recent launch of APT from Yahoo!. And sometimes it’s understated, like the improved version of our contextual advertising product, Content Match, which we’re announcing this week. It’s not a new brand, and it ... http://www.seotoknow.com/?p=363 I recently had the chance to interview several long-time Googlers about the early days. To commemorate our 10th birthday, we've been revisiting our memories by digging into company lore. As fun as it has been to look back, of course we've also got our sights firmly set on what lies ahead. Vint Cerf has ... http://www.seotoknow.com/?p=470 Friday, October 10, 2008 by: Carolyn Miller - MSFT Earlier this week, the Live Search Blog posted about a new deal with Facebook in the U.S.: Now Facebook users in the U.S. have the option to "Search Facebook" or "Search the Web." In addition, adCenter is delivering search ads alongside those results. For me that ... http://www.seotoknow.com/?p=405 owadays it's becoming a lot more rational. With gas prices up 71% compared to last year and no relief in sight, we thought a Yahoo! Search shortcut to help users find the cheapest gas in their area was in order. Starting today, if you search for [gas prices + city name/zip code] or [cheap gas ... http://www.seotoknow.com/?p=339 In the next week or so, we’ll be closing down the podcasts section and folding it into the video section of Digg. We’ll also be retiring the old Digg Spy. Both of these features have become outmoded as Digg has grown and as a result they have a very small ... http://www.seotoknow.com/?p=127 3 ways to use email and search together to reach your customers You should know this from your own Web usage, but a study from the Pew Internet and American Life Project says that the most popular Web activity for Americans is email, followed closely by searching. The two lessons you should take ... http://www.seotoknow.com/?p=365 Inbound links are links from pages on external sites linking back to your site. Inbound links can bring new users to your site, and when the links are merit-based and freely-volunteered as an editorial choice, they're also one of the positive signals to Google about your site's importance. Other signals ... http://www.seotoknow.com/?p=37 Many of our retail advertisers are busy preparing their stores for the busiest shopping season of the year, so we've compiled some tips and tools that can help you optimize your ad campaigns, marketing channels, and website. Here's an example tip you'll find: specifically mentioning any special holiday promotions you are running in ... http://www.seotoknow.com/?p=251 When I moved to the Bay Area last year, everything was new to me. I didn't know Los Altos from Los Gatos, good eateries in my neighborhood, or how to get to where I wanted to go. Whether you're moving to a new area, traveling to a new place, or ... http://www.seotoknow.com/?p=472 Wednesday, October 08, 2008 by: Charles Thrasher 0 Comments Search engine advertising is about moving your customer from search page to landing page. It’s about selling the click but selling it to the right person, the person likely to buy your product, service, subscription, or information. It’s about the customer, a fact that ... http://www.seotoknow.com/?p=407 Creating outbound links on your site, or "linking out", is our topic for Day 3 of Links Week. Linking out happens naturally, and for most webmasters, it's not something you have to worry about. Nonetheless, in case you're interested about an otherwise simple topic that's fundamental to the web, here's ... http://www.seotoknow.com/?p=39 On Tuesday, we released version 6.5 of AdWords Editor. This release includes several features to help you navigate and manage your account, such as a new Keyword Opportunities tool, horizontal scrolling in the data view, and auto-sizing columns. You can learn more about these and other new features in the release notes. If you're already ... http://www.seotoknow.com/?p=253 On September 23, T-Mobile announced the world's first Android-powered phone, the G1. The phone comes preloaded with Search, Maps, Gmail with Contacts, Calendar, Google Talk, and YouTube. The applications are easy to use, fully synchronized with the web, and work together in new and innovative ways, as explained in our ... http://www.seotoknow.com/?p=232 When you view a YouTube video with a great soundtrack, you often see comments from YouTube users asking about the name of the song and where they can download it. Or when users watch the trailer for an upcoming video game, they want to know when it will be released ... http://www.seotoknow.com/?p=458 Do you develop or publish web-based games? If so, you're contributing to a growing trend - according to comScore, over 25% of Internet users play online games every week, which is over 200 million users worldwide. As a beta user of AdSense for Games, you can display video ads, image ... http://www.seotoknow.com/?p=165 Tuesday, October 07, 2008 by: Mel Carson - MSFT 0 Comments The IAB has announced today that UK internet advertising spend in the first half of 2008 grew by 21% compared with the same period the year before. Online advertising now has a healthy 19% share of the UK’s total advertising budget with marketers allocating £1.7B ... http://www.seotoknow.com/?p=409 Monday, October 06, 2008 by: Libby Thomas - MSFT 1 Comments As a pay-per-click wizard, you’re probably aware that the perfect paid search account should contain a magical combination of both generic and branded terms. Omitting either of those could leave your campaign seriously lacking in sparkle and wonder. Not to mention conversions. Enchanting ... http://www.seotoknow.com/?p=411 After months of hard work, late nights and truckloads of energy drinks, we launched the new Ask.com today and we're really excited about it. This launch continues our leadership in search innovation by delivering on our users' core needs of relevance, streamlined user experience, and fast page loads. Our goal is ... http://www.seotoknow.com/?p=117 Take your pick from New York, Phoenix, Columbus, Los Angeles, Seattle, Las Vegas and San Jose! These are full day seminars chock full of information on "how it works" and "how to make it work" for your website. This course is ideal for marketers, web designers, web analysts and anyone ... http://www.seotoknow.com/?p=312 We hope that you're able to focus on helping users (and improving the web) by creating great content or providing a great service on your site. In between creating content and working on your site, you may have read some of the (often conflicting) link discussions circling the web. If ... http://www.seotoknow.com/?p=43 In Day 2 of links week, we'd like to discuss the importance of link architecture and answer more advanced questions on the topic. Link architecture—the method of internal linking on your site—is a crucial step in site design if you want your site indexed by search engines. It plays a ... http://www.seotoknow.com/?p=41 Friday, October 03, 2008 by: Carolyn Miller - MSFT 0 Comments The holiday season is almost here, and soon we'll be releasing the adCenter Fall Upgrade with new features that you’ve been asking for. We’ve been listening to your feedback, requests, and great ideas for new features in adCenter, and throughout this year we’ve ... http://www.seotoknow.com/?p=413 As you may know, you can set up your custom channels so that they're targetable by advertisers - these targetable custom channels are known as ad placements. By selecting the 'Allow advertisers to target this channel' checkbox on the channel creation page, you can enable brand advertisers to target their ... http://www.seotoknow.com/?p=169 Election season is in full swing with debates, polls, speeches and, of course, mudslinging. We know you don't want to miss a minute of the campaign action, so stay in the know with the AOL Elections Toolbar. Now you can take all the latest breaking election news with you wherever ... http://www.seotoknow.com/?p=19 Did you know that millions of bloggers around the world write new posts each week? If you're like me, you probably read only a tiny fraction of these in Google Reader. What's everybody else writing about? Our Blog Search team thought this was an interesting enough question to look into. What ... http://www.seotoknow.com/?p=474 This morning's tour of Twitter trends. Apple has captured the top trend today as people react to the company's bold threat to close the world's biggest music store if American music publishers raise royalties 66%. NDA and iPhone are also trending because Apple has announced it will no longer require app developers to keep their projects ... http://www.seotoknow.com/?p=437 New site gives you information on the Yahoo!-Google deal It’s a pretty good guess you’ve heard opinions on the Yahoo!-Google marketing agreement from just about everybody: your coworkers, your competitors, your daily blog, and — who knows? — maybe even your taxi driver. Which is why we thought we could help ... http://www.seotoknow.com/?p=367 As part of Yahoo!'s Breast Cancer Awareness Month initiative, Yahoo! Search is announcing a new Infobar built on the SearchMonkey platform that will help Search users make donations to help find a cure for breast cancer without spending an extra dime. We teamed up with the non-profit organization Susan G. Komen for the ... http://www.seotoknow.com/?p=341 Today on (Ad)Word of the Day, we'll be covering landing page from the AdWords Glossary: An active webpage where customers will 'land' when they click your ad. The web address for this page is often called a 'destination URL' or 'clickthrough URL.' Your landing pages are most effective when they are consistent with your ads. For ... http://www.seotoknow.com/?p=255 Now that we're a decade old, we figured we're long overdue for some spring cleaning. We started digging around our basement and found all kinds of junk: old Swedish fish, pigeon poop, Klingon translation books. Amazingly enough, hidden in a corner beneath Larry's and Sergey's original lab coats, we found a vintage search index ... http://www.seotoknow.com/?p=476 A quick look at the newest trends on Twitter this morning. Rosh Hashanah is trending on Twitter as folks reflect back on the year in 140 characters or less—shofar sho good? Iron Man was released today on DVD and Blu Ray and Twitter is teeming with plans to watch it at home tonight. #atlgas is still ... http://www.seotoknow.com/?p=439 It has been a few weeks now since we launched the new Delicious, and we wanted to take a moment to update you on how things are going so far. Infrastructure The most important news is that our new platform has been stable and is meeting our performance goals. In the days ... http://www.seotoknow.com/?p=95 Running a website can be complicated—so we've provided Google Webmaster Tools to help webmasters to recognize potential issues before they become real problems. Some of the issues that you can spot there are relatively small (such as having duplicate titles and descriptions), other issues can be bigger (such as your ... http://www.seotoknow.com/?p=45 Monday, September 29, 2008 by: Carolyn Miller - MSFT 0 Comments I wanted to draw your attention to a feature we launched here on www.adcentercommunity.com in August, which is the categories feature. Every time we publish a blog post, we categorize it so that you can easily find all blog posts related to a certain topic. ... http://www.seotoknow.com/?p=415 We are pleased to announce the launch of our new Help Center for both advertisers andpublishers. Content includes basic information on account settings, running reports and performing common tasks. In addition, you will be able to submit questions directly to our support team via the Help Center in the event that you ... http://www.seotoknow.com/?p=306 We've talked a lot about our mission to organize the world's information and make it readily available to all, but we haven't spent as much time as we could helping others understand how they can participate in this endeavor. Last week we took two steps to address this: we updated ... http://www.seotoknow.com/?p=480