Posts under ‘Google Adsense’

It’s Google’s mission to organize the world’s information and make it readily available to all; as a web publisher, one of your goals may also be to make sure your content is readily available to all. We’ve recently taken steps to help you grow your site’s traffic: we updated our Submit Your Content site with [...]

This is the final video installment in our three-part series on Optimisation Essentials for AdSense for content. We’ve covered the best-performing ad unit sizes and taken a look at how to design your ad units for good-looking ads. However, even if you have large, well-designed ad units, they won’t perform for you unless your users [...]

The video below is the second in our “Optimisation Essentials” series, demonstrating our top three tips for maximising your AdSense for Content performance. Last week, we reinforced the importance of bigger ad units. This week, we’re showcasing how a better ad unit design can result in improved AdSense performance.

*Please note that no leopards were harmed [...]

AdSense for content is the bread and butter of many of our publishers, and we often receive requests to recommend strategies to improve AdSense performance on publisher sites. While we refer to this as ‘optimisation’, we understand that this term can make the process sound more difficult than it really is. In response, we’re releasing [...]

The AdSensePro team would like to cordially invite you to the opening of our new English AdSense Help Forum.

We hope that by now you’ve found the AdSense Help Forum to be the best place to ask questions and share tips with other AdSense publishers. We’ve been listening to your feedback about forum features you’d like [...]

Here in AdSense, we’re big on data. From spreadsheets and graphs to weekly reports and metrics, we constantly turn to numbers when running our business. In a similar vein, we’ve heard your requests for more data to help you run your AdSense websites, which is why we’re excited to announce the integration of one of [...]

by Inside AdSense Team

Do you frequently log in to your account to check your stats? We’ve heard from some publishers that they check their accounts every hour, or even multiple times an hour, and we’re definitely happy to see your enthusiasm for the program! (For all of our blog veterans reading this post, you might recognize [...]

Do you develop or publish web-based games? If so, you’re contributing to a growing trend - according to comScore, over 25% of Internet users play online games every week, which is over 200 million users worldwide. As a beta user of AdSense for Games, you can display video ads, image ads, or text ads within [...]

As you may know, you can set up your custom channels so that they’re targetable by advertisers - these targetable custom channels are known as ad placements. By selecting the ‘Allow advertisers to target this channel’ checkbox on the channel creation page, you can enable brand advertisers to target their content to your audience directly [...]

As the summer draws to a close, it is with a heavy heart that I bring you our last Newbie Friday post. I hope you’ve enjoyed our words of wisdom over the past few months and have found the information useful. Our team will continue to update this blog with the most up-to-date AdSense news [...]

If you’ve added an AdSense for search box to your page, you’re probably aware of the relevant search results it provides your users. That being said, a few publishers have asked us if it’s a violation of our program policies to perform searches in their own AdSense for search boxes. The short answer is no, [...]

Readers with sharp eyes will notice that on some rare occasions, your ads may appear or act slightly differently than what you’re accustomed to. Rest assured that this is normal behavior that results from our efforts to improve the experience for all members of the advertising ecosystem. (You may have noticed a similar post about [...]

As we mentioned a few weeks ago, you can use your AdSense account to display ads on any policy-compliant sites you own. This has often sparked the question among new publishers of ‘How many sites do I need to earn money with AdSense?’
We’d like to stress that it’s not the number of sites you have, [...]

AdSense publisher Next Small Things has long understood that search is the entry point for users to find what they’re looking for on the web. In fact, the idea for CoolChaser.com, a MySpace layout creation and customization site (and Next Small Things’s largest business to date), came from the observation that many web surfers were [...]

We think it’s important for all publishers, both new and veteran, to understand the role they play in our ad network ecosystem. While AdSense is designed for publishers to monetize their websites with Google ads, it’s also designed to extend the reach for our AdWords advertisers, providing them with ad real estate whose value is [...]

Whether it’s your high school yearbook, the ticket stub from a movie you saw with your first sweetheart, or the lock of hair from your child’s first trim, we all have mementos that we like to keep around. However, we hope that your AdSense check isn’t one of them!
As a friendly reminder, AdSense checks expire [...]

Whether you’re new to this blog or have been with us since way back in August of aught five, we’d like to provide a few simple tips for effectively using the features provided on our site.
First of all, we’ve made it easy to subscribe to the blog so that you’ll never miss a post. There [...]

Back in March, we announced the beta release of Google Ad Manager, our hosted ad serving and management solution for publishers with smaller direct sales teams. Today, we are pleased to announce general availability of the product — no invitation required! Thousands of publishers in hundreds of countries already serve billions of impressions each day [...]

We’d like to remind you that once you’ve been approved for AdSense, you can place the code from your account on any page that complies with our program policies. Simply generate new code and paste it onto your site — we don’t need to update your account, so there’s no need to contact us about [...]

Have you ever checked your reports and noticed that you have clicks reported, but no revenue? We’d like to explain why this may happen, as we frequently receive emails and questions on our Help Forum about this issue. What you’re seeing may be due to one of the following:

Allowed Sites setup
The Allowed Sites feature allows [...]

When you visit the AdSense Setup tab in your account, you’ll notice a new “AdSense for feeds” option. This means you can now use AdSense to place ads in your RSS feeds, allowing you to increase the reach of your content while earning revenue. Our salesforce will sell cost-per-impression (CPM) ads directly to the largest [...]

We often receive questions from new publishers about what these two terms mean, and we’d like to help you understand the difference.
Invalid clicks are clicks for which we decide not to charge our AdWords advertisers, since they may artificially drive up advertiser cost or publisher revenue. These include extraneous clicks without any value to the [...]

The maxim about the Internet is that content is king. While this holds true for AdSense publishers, there’s one important caveat: if it’s not text-based content, our crawler might not notice.
While we’re constantly working to improve our targeting technology, our crawlers need text to properly match ads to your pages. Although images, flash, and streaming [...]

A number of publishers have asked us if it’s acceptable to place multiple publishers’ ad code on the same page or site. Often they’ll run into this issue when two AdSense publishers manage a site together and both want to display their ads, or if a site owner hosts content and ads from other publishers [...]

With all of the different AdSense products we now offer, it can be tough to keep track of the maximum number of each type of unit that our program policies allow. To help you remember these important numbers, here’s a list.
On any policy-compliant page, you can display:
ONE…
- video unit (currently only available in specific countries [...]

If you’re an avid Inside AdSense reader, you know that we frequently post about the latest developments in AdSense and new features you can take advantage of. However, we’ve heard from some publishers that they want to know more about what’s happening in AdWords, and what we’re doing to bring more relevant, targeted ads to [...]

Since our announcement about retiring AdSense Referrals during the last week of August, we’ve noticed a number of questions in your blog comments and in our Help Forum. In this post, we’ll address some of the most frequently asked questions.
When you say ‘AdSense Referrals’ are being retired, does this only mean the program where I [...]

In addition to participating in the AdSense network, you may also be interested in having your site ranked in organic Google search. In this post, I’ll highlight some important points for search optimization. While there’s no a magic formula to make your site show up first on a search results page, there are some good [...]

Following on the five tips on AdSense for content optimization our Sydney team presented a couple weeks back, now let’s turn to AdSense for search. As you may know, we recently integrated Custom Search Engine into AdSense for search to provide additional customization options and improved targeting. Whether you’ve already implemented an AdSense for search [...]

We’d like to let you know about two recent improvements to video units that make them more easy and appealing to place on your sites. First, we’ve partnered with some new content providers that we’d like to highlight. These partners have signed on to let AdSense publishers embed their videos and share in the ad [...]

“I want to improve my AdSense performance, but I don’t know how to get started!”
We hear you. The myriad of optimisation tools and options AdSense offers can be a bit overwhelming. Colors, placements, channels, ad sizes — there are more options to choose from than you can poke a mouse cursor at! Ideally, we wish [...]

Following our recent testimony in front of the U.S. House Small Business Committee, we revisited Washington D.C. to deliver our first seminar for small businesses on the web — specifically those in the Hispanic-American community. The Spanish-language seminar, co-sponsored by both the U.S. Hispanic Chamber of Commerce and the League of United Latin American Citizens, [...]

We’ve been hinting at this for awhile, but it’s finally time to spill the beans: Starting next week, we’ll be rolling out AdSense for feeds to a small group of publishers, in anticipation of a full launch to all FeedBurner and AdSense publishers “coming soon”. If you start seeing “Ads by Google” on an ad [...]

Last month, Google product managers and marketers held a workshop on video advertising and content monetization at the Ad:Tech conference in San Francisco. We thought our publishers would be interested in hearing some perspectives on industry trends, some new details about AdSense for video, and the opportunities that Google is offering advertisers to get their [...]

We’re happy to let you know that AdSense for search is now powered by Custom Search. If you’ve used Custom Search Engine (CSE) before, you know that Custom Search offers advanced customization options to help improve the accuracy of your search results and tailor them to what users are looking for. With the integration of [...]

Our mobile ads team is pleased to announce that mobile image ads are now available in Australia, China, France, Germany, India, Ireland, Italy, Japan, Netherlands, Russia, Spain, and the UK, as well as the US. With this mobile ad type, you now have a new way to monetize mobile content while still providing the same [...]